What happens in CRM, stays in CRM!

The Salesforce Las Vegas - What happens in CRM, stays in CRM!

“email generates $38 for every $1 spent.."

Sadly, for those of us on the receiving end, email seems like an assault on our attention

Because mostly they are irrelevant

And they are irrelevant because they are driven by a cheap 'Spray and Pray' thinking

Maybe we should be paid $5 to receive every Marketing email

Until then, our best option is to "unsubscribe"

When you call a business and have a conversation on your needs, they probably log it into Salesforce

Yet, the Email Marketing platforms have limited access to that rich interaction

Why?

A single view of Customer's communication preferences - across segmentations can be complex and expensive

Fortunately, for Salesforce customers, it does not have to be this hard

How?

Check out how you can do this - Link in comments

http://bit.ly/3jBn310 - link to "A Lead fills a form...what happens next?"