The Election we already won!
While America waits election results, its data privacy won the CPRA ballot!
If you process customer data with Salesforce or other technologies, its data privacy time
Technically, CPRA is for California resident's data only - but most US businesses have CA customers
And we do have some time as the law will kick in 2023 with a retrospect to 2022
So, what can you do?
CCPA is already here and CPRA's approval means that our data privacy strategy is a "when" and not a "whether"
It is time to think how your data is managed
And what data processes, architecture, data management and technology should companies invest in
If you have Salesforce, read some of the stuff we have been talking about on our blog
Or better still, watch some videos on how to think about it.